Lancia Hydra

A car concept with a new character which is designed from the interior with the emphasis on the internal passenger space. Dashboard instruments are eliminated and merged into a 360 degree surrounding video screen for a quiet and relaxed environment. Inspiration for the external is taken from boats as an expression of luxury and exclusivity and also from jewelry like a prestigious stone incastonated in its frame.

Project: Lancia Hydra, new future car concept for Lancia. Developed during my internship of 3 months at the design studio of Alfa Romeo in Arese, Italy.

Year: 2001